I often shared with my clients the value of creating consistent content for their target audience, yet getting them to record a video was a pain point. My clients’ busy schedules made it easy to find reasons they couldn’t create content to develop their personal brands.
Honestly, I could relate! Despite my best intentions, something stopped me every time I lifted the phone up to record an idea, thought, or answer for my audience and my phone was cluttered with failed attempts to create a video I felt good about.
I needed a system to get out of my own way and do the thing I knew could help me better connect with the people I wanted to serve the most. So I enlisted the support of my husband and a video editor to create a new series we called Pop the Question.
I had one shot to answer a question, the video was sent to my video editor to format and upload for me to social media. Just like that, I was posting more regularly and attracting more clients because of it!
I want to help you do the same. The interview style content creation is the key to creating consistent content for your audience (without the fear of the camera). This is a short scheduled time on your calendar to dedicate to connect with the people you’re meant to serve!